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Curtain Call
For Cal-Tran, Inc.
Every Project Is a Major Production

 

If all the world were a stage, that would be just about perfect for Cal-Tran, Inc. This New York City woman-owned enterprise is a different kind of drapery workroom. It's a theatrical softgoods, custom drapery and design consulting business.

"We do everything from Broadway theaters to industrial venues for large corporations, puppet theaters, movies, special events, schools, churches, conventions, television sets, nude mud wrestling…We're not embarrassed to take on most any project," says Susan Huck, who, along with Melinda Geter, runs Cal-Tran in Manhattan's Chelsea neighborhood.

Cal-Tran's work on stage may best be described as a lead supporting role - so necessary, but often overlooked. There are, of course, the grand act curtains, which are raised and lowered at the beginning and end of every production and between acts. These curtains often are made of 25-ounce velour with two-foot long fringe and can be 60 feet wide and 40 feet tall. But there are a myriad of other things to do around the theater and on stage.

"A theater is just a big empty box. They'll use curtains that you don't see to mask off entrances and exits, and also the lighting positions," Huck says. "So all of the architectural elements outside the range of view, but within the theater are done up with draperies and are different for each show."

In a set design, there is a drawing for every item on the stage - every wall and every backdrop. Cal-Tran will fabricate the large muslin, which is almost like a large canvas, for the scenic artists to paint the backdrops. They also may be asked to create prop pieces. For example, if there is a living room set, they will create treatments for the windows.

Over the past 20-plus years, Huck and Geter have worked with most of the prominent stage designers on Broadway - many of whom have been at the top of their profession - as well as the new crop coming up. Admittedly, some are more conversant with fabric as a medium than others. "Designers are artists," Huck says, "and they may have a lot of set construction design, or costume construction experience, but what fabric will do as a breathing fiber in a large scale is a constant surprise to everyone."

Backstage Pass
Cal-Tran first went into production in 1977, while Huck and an earlier partner were working in a costume shop and doing stage curtains on the side. "That's where I met Melinda, who had the good sense to tell us, "What are you doing? You're making more money on the side than you are here. Go start a business!" Huck recalls. Geter joined the cast full time in 1986.

Both women came to theatrical softgoods through similar ways. Huck caught the bug in high school drama, but was more interested in costumes and the technical end of things than in being on stage. She went on to major in Theater Technology at Virginia's Mary Washington College. But theater was something to do for fun.

Huck came to New York as an accounts payable clerk (and hated it). She got involved in a Gilbert & Sullivan repertory company and began working on costumes. Her first try-out with theater curtains came when she was asked to sew up a drapery using scrim for a stage set.

Geter also was introduced to theater in high school, but wanted to be a costume designer even though one of her art teachers tried talking her out of it. She enrolled in New York's Fashion Institute of Technology to become a fashion designer, deciding to specialize in men's wear because she thought there would be less competition.

"During my first job in the fashion industry, the receptionist had a friend who had a costume shop, and he was making an onion and a pea for a Bird's Eye commercial. I was so excited I told her she had to take me down there. I wanted to see this human-size onion and pea. I had the bug. I wanted to see my name roll across on a movie's credits as a costume designer," she says.

Today, Cal-Tran employs 38 workers in a 25,000-square-foot workspace, which includes two 60-foot long worktables. The equipment includes walking feet industrial sewing machines; there are a few dress heads and a couple of straight stitch machines.

As with many businesses these days, finding qualified employees is a significant challenge. Most of Cal-Tran's employees come from countries where textile craft is still practiced, and English is a second language for them.

Huck and Geter look for people who have the right skills and are trainable, and sometimes a hidden talent is discovered. A project for a Las Vegas casino required heavy hemp rope trim. Huck and Geter called the staff together and asked if anyone knew how to do it. A woman answered saying she had worked with it in the past in her native country, and she was given that part of the project.

The Yacht in the Basement
Huck and Geter have worked on many large-scale projects - for some of them, their most important consideration was how to get it out the door, onto a truck and into a theater.

Geter tells about working on one of her first projects after joining Cal-Tran full-time. The company was awarded the contract to replace the main drapery at Radio City Music Hall. "I thought I was asking a stupid question. This curtain was 80 feet tall by 112 feet wide…plus 100 percent fullness…and lined…and it was contoured, draped like an Austrian. From my costume days, I've realized that sometimes the question that you think is dumb is the brilliant question of the day. I looked at all the fabric, and I looked at the 37-inch door, and I looked at the fabric again, and I thought, 'I don't think this is going through the door.'"

"We had to send it out in three pieces," Huck adds, "and we got to perform live on stage at Radio City joining it together."

Sometimes the job requires telling designers when something won't work. "Like for a home theater," Geter says. "Someone has built a house, they're making a theater and they want the same curtains they've seen in a Broadway house. We have to tell them, "No, you don't want that. That fabric weighs a pound every square foot. It's going to rip down your ceiling and tear up your room. Please pick a different fabric.'"

"One of the most fun projects we never did was for the Statue of Liberty," Huck says. "When the centenary celebration was happening, they had this wonderful idea that they wanted to make a shroud for the Statue of Liberty in silk and lift it off with a helicopter. They thought that would be a wonderful idea.

"All I could think of was Marilyn Monroe over the subway grating. I said, 'Excuse me, but has anybody checked with the pilot or somebody about what's going to keep this from doing an inverted buttercup and just sort of taking out the helicopter?' It was the helicopter pilot who assured us that was exactly what would happen, so we declined that project."

Final Bow
"Melinda and I both really love the challenge of taking a designer's vision and bringing it into the real world," Huck says. "We love that someone has this concept and they need our help to bring it into focus."

"Through our experience in costumes, we've learned that anything can be accomplished," says Geter.

Huck adds, "Both of us hate the idea that something can't be done. Sometimes we have to bow to the law of physics, but we're going to go down swinging."

Editor's note: This article was excerpted with permission from a cover feature that originally ran in Draperies & Window Coverings, L.C. Clark Publishing Co. Photography by Mike Kentz.

(This article is reprinted from the Fall 2003 edition of Enterprising Women magazine. Copyright 2003, Enterprising Women Inc. Reproduction in whole or part is prohibited, except by permission of the publisher.)

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